{"id":23388,"date":"2023-02-01T09:58:14","date_gmt":"2023-02-01T08:58:14","guid":{"rendered":"https:\/\/fonvirtual.com\/en\/?p=23388"},"modified":"2026-07-28T18:48:53","modified_gmt":"2026-07-28T16:48:53","slug":"close-sales-online","status":"publish","type":null,"link":"https:\/\/fonvirtual.com\/en\/blog\/close-sales-online\/","title":{"rendered":"Close sales online"},"content":{"rendered":"<style id=\"fv-tb-hide\">.et_pb_row_inner_1_tb_body,.et_pb_image_0_tb_body{display:none!important}<\/style>\n<div id=\"fv-meta-share\" style=\"position:relative;background:#fff;border:1px solid #ececf1;border-radius:12px;box-shadow:0 4px 18px rgba(20,20,60,0.05);padding:16px 18px;margin:0 0 24px 0;max-width:760px;font-family:inherit;\">\n<div style=\"display:flex;flex-wrap:wrap;align-items:center;gap:13px;\"><a href=\"https:\/\/fonvirtual.com\/en\/profile-of-emma-smith\/\" style=\"display:inline-flex;align-items:center;gap:10px;text-decoration:none;\"><img loading=\"lazy\" decoding=\"async\" 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if(rtEl){ var cur2=rtEl.textContent.trim(); if(!cur2||cur2==='\u2014'){ var cont=document.querySelector('.et_pb_post_content')||document.querySelector('.entry-content')||document.querySelector('article'); var words=0; if(cont){ var c=cont.cloneNode(true); c.querySelectorAll('[id^=\"fv-\"]').forEach(function(n){n.remove();}); words=(c.textContent||'').trim().split(\/\\s+\/).filter(Boolean).length; } var mins=Math.max(1,Math.round(words\/220)); rtEl.textContent=mins+' min read'; } } } if(document.readyState==='loading') document.addEventListener('DOMContentLoaded',run); else run(); })(); <\/script><\/p>\n<div id=\"fv-featured-img\" style=\"margin:0 0 26px;\"><img decoding=\"async\" src=\"https:\/\/fonvirtual.com\/en\/wp-content\/uploads\/2023\/02\/cerrar-ventas-online.jpg\" alt=\"close-sales-online\" style=\"width:100%;height:auto;border-radius:12px;display:block;\" \/><\/div>\n<div id=\"fv-resumen-ia\" style=\"position:relative;background:#fff;border:1px solid #e8e8ee;border-radius:14px;box-shadow:0 6px 24px rgba(20,20,60,0.07);padding:20px 22px 16px;margin:0 0 28px 0;max-width:720px;font-family:inherit;overflow:hidden;\">\n<div style=\"position:absolute;left:0;top:0;bottom:0;width:5px;background:linear-gradient(180deg,#f6343f 0%,#ff7a45 100%);\"><\/div>\n<div style=\"display:flex;align-items:center;gap:10px;margin:0 0 6px;padding-left:8px;\"><svg width=\"20\" height=\"20\" viewBox=\"0 0 24 24\" fill=\"none\" style=\"flex-shrink:0;display:block;\"><path d=\"M12 2L13.9 9.1L21 11L13.9 12.9L12 21L10.1 12.9L3 11L10.1 9.1Z\" fill=\"#f6343f\"\/><path d=\"M19 3L19.6 5.4L22 6L19.6 6.6L19 9L18.4 6.6L16 6L18.4 5.4Z\" fill=\"#ff7a45\" opacity=\"0.85\"\/><\/svg><span style=\"font-weight:700;font-size:16px;color:#1a1a2e;letter-spacing:-0.2px;\">Summarize this article with AI<\/span><\/div>\n<div style=\"font-size:13.5px;color:#5b5b6e;margin:0 0 16px;padding-left:8px;line-height:1.5;\">Pick an AI: opens a chat with the summary ready to go \u2014 you just hit send.<\/div>\n<div style=\"display:flex;flex-wrap:wrap;gap:10px;padding-left:8px;\"><a data-ai=\"https:\/\/chatgpt.com\/?q=\" target=\"_blank\" rel=\"nofollow noopener\" style=\"display:inline-flex;align-items:center;gap:8px;background:transparent;color:#2b2f3a;text-decoration:none;font-size:13px;font-weight:600;padding:9px 16px;border:1px solid #dcdce4;border-radius:26px;line-height:1;\"><span style=\"width:8px;height:8px;border-radius:50%;background:#12a37f;display:inline-block;\"><\/span>ChatGPT<\/a><a data-ai=\"https:\/\/claude.ai\/new?q=\" target=\"_blank\" rel=\"nofollow noopener\" style=\"display:inline-flex;align-items:center;gap:8px;background:transparent;color:#2b2f3a;text-decoration:none;font-size:13px;font-weight:600;padding:9px 16px;border:1px solid #dcdce4;border-radius:26px;line-height:1;\"><span style=\"width:8px;height:8px;border-radius:50%;background:#d97757;display:inline-block;\"><\/span>Claude<\/a><a data-ai=\"https:\/\/www.perplexity.ai\/search?q=\" target=\"_blank\" rel=\"nofollow noopener\" style=\"display:inline-flex;align-items:center;gap:8px;background:transparent;color:#2b2f3a;text-decoration:none;font-size:13px;font-weight:600;padding:9px 16px;border:1px solid #dcdce4;border-radius:26px;line-height:1;\"><span style=\"width:8px;height:8px;border-radius:50%;background:#1fb8a6;display:inline-block;\"><\/span>Perplexity<\/a><\/div>\n<div style=\"font-size:11.5px;color:#9a9aae;margin:14px 0 0;padding-left:8px;\">Opens in a new tab \u00b7 ChatGPT and Perplexity don&#8217;t require an account<\/div>\n<\/div>\n<p><script> (function(){ var card=document.getElementById('fv-resumen-ia'); if(!card)return; var h1=document.querySelector('article h1')||document.querySelector('h1'); var title=h1?h1.textContent.trim():document.title.replace(\/\\s*[|\\-\u2013\u2014].*$\/,'').trim(); var link=window.location.href; var enc=encodeURIComponent('Summarize this article from the Fonvirtual blog. Title: \u00ab'+title+'\u00bb. Link: '+link); card.querySelectorAll('a[data-ai]').forEach(function(a){a.href=a.getAttribute('data-ai')+enc;}); })(); <\/script><\/p>\n<p><span style=\"font-weight: 400;\">The sales process for companies is completely different from what it was a few years ago. Aspects such as creating new sales channels, learning to measure what we do and establishing objectives are essential elements to be successful when closing sales. <\/span> <span style=\"font-weight: 400;\">The closing of sales has been declining in all businesses increasingly towards the Internet and the digital world. For this reason, Internet sales techniques have more and more weight and make more of the difference between being commercially successful or not.<\/span> <span style=\"font-weight: 400;\">The Internet allows us to enhance our presence in a way that would be impossible in the analog world. The ability and speed to reach our customers has grown exponentially and, with it, the complexity of competing. For this reason, closing sales demands a comprehensive rethinking of how our sales funnel is structured.<\/span> <\/p>\n<h2><span style=\"font-weight: 400;\">How can we facilitate the closing of sales of our business?<\/span><\/h2>\n<p> <span style=\"font-weight: 400;\">Next, we will talk about some techniques to increase sales in our business.<\/span> <\/p>\n<h3><span style=\"font-weight: 400;\">Visits to your website<\/span><\/h3>\n<p> <span style=\"font-weight: 400;\">Some time ago, any business tried to capture its potential client and \u00abdrag\u00bb it to its store. Once there, we were sure that it would be easy to seduce him into buying the product that most interested us. On the Internet everything is more complicated. The website of your business is a grain of sand in the immensity that is the internet, so it is difficult to get them to find you.<\/span> <span style=\"font-weight: 400;\">Something even more complicated is getting who you really need to find you. Qualifying your potential visitors will help close sales. Therefore, it is not about attracting quantity of users but quality, that is, potential customers.<\/span> <\/p>\n<h3><span style=\"font-weight: 400;\">Sales channels<\/span><\/h3>\n<p> <span style=\"font-weight: 400;\">Let&#8217;s imagine that we have been able to attract interested parties &#8211; in good numbers and with good quality &#8211; to our website. Is all the work done? Absolutely. One of the peculiarities that closing a sale on the Internet incorporates is the immediacy it requires. Users get tired quickly, they get distracted and, consequently, sales must be closed as quickly and effectively as possible.<\/span> <span style=\"font-weight: 400;\">It is necessary to create channels where attention can be given as quickly as possible and that allow the best user experience. In addition to having good <\/span><a href=\"https:\/\/fonvirtual.com\/en\/telemarketing-software\/\"><span style=\"font-weight: 400;\">software to close telephone sales,<\/span><\/a><span style=\"font-weight: 400;\"> the telephone or the email itself, channels such as WhatsApp, <\/span><a href=\"https:\/\/fonvirtual.com\/en\/web-chat\/\"><span style=\"font-weight: 400;\">web chat<\/span><\/a><span style=\"font-weight: 400;\">, video conference buttons or your own <\/span><a href=\"https:\/\/fonvirtual.com\/en\/cobrowsing\/\"><span style=\"font-weight: 400;\">cobrowsing<\/span><\/a><span style=\"font-weight: 400;\">, allow to better accommodate what the customer needs, to serve in a better way and, consequently, to close a greater number of sales.<\/span> <span style=\"font-weight: 400;\">Having a <\/span><a href=\"https:\/\/fonvirtual.com\/en\/call-center-software\/\"><span style=\"font-weight: 400;\">conversational sales platform<\/span><\/a><span style=\"font-weight: 400;\"> is, nowadays, indispensable in the construction of an efficient sales funnel.<\/span> <\/p>\n<h3><span style=\"font-weight: 400;\">Remote collection tools<\/span><\/h3>\n<p> <span style=\"font-weight: 400;\">Once the client is advised and convinced, we have to ensure that the transaction is completed comfortably and easily so as not to lose the sale. Today there are many payment methods through the Internet that we can offer on our website, such as credit card payment gateways, Paypal, etc.<\/span> <span style=\"font-weight: 400;\">However, once we are in telephone contact with a customer who wants to purchase one of our products, we must be able to offer them a secure system to pay for their purchase in the same call. For this, there is currently a <\/span><a href=\"https:\/\/fonvirtual.com\/en\/taking-card-payments-over-phone\/\"><span style=\"font-weight: 400;\">secure telephone billing system<\/span><\/a><span style=\"font-weight: 400;\"> based on artificial intelligence that requests the customer&#8217;s card details and, without human intervention, connects with the company&#8217;s bank to complete the transaction, thus avoiding having to abandon the customer before they have been able to pay.<\/span> <img loading=\"lazy\" decoding=\"async\" class=\" wp-image-23390 aligncenter\" src=\"https:\/\/fonvirtual.com\/en\/wp-content\/uploads\/2023\/02\/sistema-cobro-telefonico-300x300.jpg\" alt=\"Remote-collection-tools\" width=\"420\" height=\"420\" \/> <\/p>\n<h3><span style=\"font-weight: 400;\">Set goals and measure them<\/span><\/h3>\n<p> <span style=\"font-weight: 400;\">Adding up what we&#8217;ve seen, we may have been successful in attracting the right customer and offering the right channels to make it easier to close sales. But is this all? Absolutely. The figures, by themselves, tell us nothing.<\/span> <span style=\"font-weight: 400;\">It is essential to establish clear objectives at the product level (what we sell) and to know how our sales channels are working. Comparing with previous periods is one of the techniques to increase sales that we must consider as essential.<\/span> <span style=\"font-weight: 400;\">Only then will we be able to identify which products are sold, which sales channels work and what is the best way to optimize our processes.<\/span> <\/p>\n<h3><span style=\"font-weight: 400;\">Repeat, scale and correct<\/span><\/h3>\n<p> <span style=\"font-weight: 400;\">If the strength of the numbers supports what we are doing, our next step should be to find a way to repeat what works so well for us and be able to scale it to other areas: other markets, new services and products&#8230;<\/span> <span style=\"font-weight: 400;\">In the same way, all those processes that show negative results will force us to make a quick interpretation of why it does not work in order to amend or eliminate it.<\/span> &nbsp; <span style=\"font-weight: 400;\">In conclusion, the techniques to increase sales that companies need today demand much more refined strategies and procedures than the ones companies had a few years ago, but which, in the same way, can offer better results with greater speed and size.<\/span><\/p>\n<style id=\"fv-blog-cats-css\"> nav.fv-blog-cats{--fv:#f6343f;--fv-osc:#d8252f;--fv-tinta:#1a1a2e;--fv-borde:#e6e6ea;font-family:inherit;max-width:1180px;margin:28px auto 18px;padding:0 4px;text-align:center!important;} nav.fv-blog-cats .fv-cats-titulo{font-size:13px;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:#9a9aae;margin:0 0 14px;} nav.fv-blog-cats ul.fv-cats-lista{display:inline-flex;flex-wrap:wrap;justify-content:center;gap:10px 12px;list-style:none!important;margin:0;padding:0!important;text-align:center;} nav.fv-blog-cats .fv-cats-lista a{display:inline-flex!important;align-items:center;gap:7px;padding:9px 18px;border-radius:999px;border:1px solid var(--fv-borde);background:#fff!important;color:#000!important;font-size:14px;font-weight:400;line-height:1;text-decoration:none!important;white-space:nowrap;cursor:pointer;transition:background .15s ease,color .15s ease,border-color .15s ease,box-shadow .15s ease,transform .1s ease;} nav.fv-blog-cats .fv-cats-lista a:hover{border-color:var(--fv);color:var(--fv)!important;background:#fff5f5;box-shadow:0 4px 14px -6px rgba(246,52,63,.45);text-decoration:none!important;} nav.fv-blog-cats .fv-cats-lista a:active{transform:translateY(1px);} nav.fv-blog-cats .fv-cats-lista a:focus-visible{outline:3px solid rgba(246,52,63,.4);outline-offset:2px;} nav.fv-blog-cats .fv-cats-dot{width:8px;height:8px;border-radius:50%;background:var(--fv);opacity:1;flex-shrink:0;} nav.fv-blog-cats .fv-cats-lista a.fv-cats-activo{background:var(--fv)!important;border-color:var(--fv);color:#fff!important;box-shadow:0 6px 16px -6px rgba(246,52,63,.6);} nav.fv-blog-cats .fv-cats-lista a.fv-cats-activo:hover{background:var(--fv-osc);color:#fff!important;} nav.fv-blog-cats .fv-cats-lista a.fv-cats-activo .fv-cats-dot{opacity:1;background:#fff;} @media (max-width:600px){nav.fv-blog-cats ul.fv-cats-lista{display:flex;flex-wrap:nowrap;overflow-x:auto;justify-content:flex-start;padding-bottom:6px;-webkit-overflow-scrolling:touch;scrollbar-width:thin;scrollbar-color:var(--fv-borde) transparent;}nav.fv-blog-cats .fv-cats-lista::-webkit-scrollbar{height:6px;}nav.fv-blog-cats .fv-cats-lista::-webkit-scrollbar-thumb{background:var(--fv-borde);border-radius:3px;}nav.fv-blog-cats .fv-cats-lista a{flex-shrink:0;}} <\/style>\n<nav class=\"fv-blog-cats\" aria-label=\"Blog categories\">\n<p class=\"fv-cats-titulo\">Explore by category<\/p>\n<ul class=\"fv-cats-lista\">\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/\" data-fvcat=\"\"><span class=\"fv-cats-dot\"><\/span>All<\/a><\/li>\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/category\/technology\/\" data-fvcat=\"technology\"><span class=\"fv-cats-dot\"><\/span>Technology<\/a><\/li>\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/category\/professional-communications\/\" data-fvcat=\"professional-communications\"><span class=\"fv-cats-dot\"><\/span>Professional Communications<\/a><\/li>\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/category\/features\/\" data-fvcat=\"features\"><span class=\"fv-cats-dot\"><\/span>Features<\/a><\/li>\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/category\/artificial-intelligence\/\" data-fvcat=\"artificial-intelligence\"><span class=\"fv-cats-dot\"><\/span>Artificial Intelligence<\/a><\/li>\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/category\/call-center-cloud-technology\/\" data-fvcat=\"call-center-cloud-technology\"><span class=\"fv-cats-dot\"><\/span>Call center<\/a><\/li>\n<li><a href=\"https:\/\/fonvirtual.com\/en\/blog\/category\/channels\/\" data-fvcat=\"channels\"><span class=\"fv-cats-dot\"><\/span>Channels<\/a><\/li>\n<\/ul>\n<\/nav>\n<p><script> (function(){ var root=document.querySelector('.fv-blog-cats'); 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ChatGPTClaudePerplexity Opens in a new tab \u00b7 ChatGPT and Perplexity don&#8217;t require an account The sales process for companies is completely different from what it was a few years 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